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The Royal Free London NHS Foundation Trust offers extensive Ophthalmology services with out-patient clinics across their three main hospitals as well as providing care for in-patients with eye conditions and an urgent eye clinic at the Royal Free Hospital.

The Trust are working in partnership with SAF supported supplier and market leader in ophthalmic solutions for the diagnosis and treatment of eye diseases, Carl Zeiss. Through a forward-thinking partnership approach, the Trust are looking to standardise their ophthalmic service utilising Carl Zeiss instrumentation & software to collate patient data and streamline clinical workflow.

The first step in this partnership required an NHS compliant funding solution for the purchase of three Carl Zeiss instruments including a Lumera surgical microscope, Humphrey Field Analyser and IOL Master.

Senior figures within the Trust were engaged by SAF to establish the key financial drivers and timeframes required to enable a smooth approval and delivery process for the Trust. Open communication and a prior understanding of how the NHS operates were crucial in enabling SAF to quickly determine and act upon the needs of the client.

The most notable challenge following discussions with the Trust was the deadline within which contracts needed to be agreed, signed and the equipment delivered, to complete the transaction prior to their financial year end, this being within 6 working days.

SAF’s experience in concluding often complex solutions within challenging timeframes, allowed for a swift resolution to a transaction strategically important for both the supplier and the client. From the point at which the Trust verbally agreed to proceed with the transaction, the credit process, drawing and signing of documentation, raising of purchase orders and delivery of equipment was concluded within the required timeframe.

At SAF we understand that there will be occasions when our suppliers require a level of sales support that goes beyond typical service levels. In our 10th year of providing financial and commercial support, our commitment to closing sales through professional endeavour remains one of our core strengths.